Creative Practice

 

The Listerine ad definitely relies on pathos. In the first paragraph where the two women are talking about why he is already "done for" you can see that they are trying to make you feel like if you don't use this product before you leave the house then you are romantically done for and make you feel like you need the unnecessary product. Especially by the way they say "this sort of thing happens and usually does when people are careless about unpleasant breath". Then in the second paragraph they start by asking the question are you guilty? which immediately makes you remember all the times you didn't use this product and should have and makes you wonder what all your peers were thinking about you. Then they close by saying just do it for the benefit of others and how great, fresh breath can last for hours if you use their product, which again is making you feel that you need to buy it. The ad is also relying on lothos (logic) because they are saying that it is just plain logical to use this product. I think the copywriter chose those rhetorical strategies because it really can put you into the situation the man is in and make you think of all the times that could have been you and really makes you feel like it is logical to always use that product, why not?

Chapter Preview Questions

A couple examples of specific strategies that can be used for persuasion are cause and effect which demonstrates the benefits of using the product and classification and division which helps the reader coceptualize how the product fits into a larger scheme. Logos plays with persuasion by using a rational argument. Pathos is used by bringing out emotions, and Ethos is using reasoning to build authority. If you were to exaggerate these, you can better enforce your message and make your reader feel what you are feeling. For example, if you were to exaggerate something dealing with pathos (emotions) you might make your reader relate to something that has happened in their life and then that might make them feel more compassionate about your advertisement and want to contribute or buy it.
Knowing context can create a better argument because you will know more information about the background which makes it easier to form a persuasive argument.
When writing papers or essays I could use strategies of persuasion by looking at each strategy and see if it applies to my writing. I can use them to form a stronger argument.

Wii Fit Parody

http://www.youtube.com/watch?v=_iYBmAVuBns

Logo Response #4

We are surrounded by logos each and every day. They are lurking in our subconscious minds. We may see them and just look away, but really they mean something to us. Companies put logos on clothes you wear not only so you can show your peers what you are wearing, but also for advertising purposes. Being a retail major I am surrounded by them daily. Not only from my fellow retail friends who talk about the next big designer or who made their shirt, but also in my emails I get. Who What Wear Daily is just one email i get that shows me "What she was wearing". It shows you a picture of the celebrity and what designers they are wearing. It also shows you how you can get the look for less. This is only one of the emails I get daily and they all are conveying the message of different name brands and how important they are.

Cartoon and Prewriting Checklist

Topic: Technology replacing older forms of information.

Story: A student is asking another student how to operate a book.

Audience: This cartoon was produced in the USA and it is current. This cartoon appeared Online.  This text is moderate, because media is supposed to be non biased. Cagle has a range of cartoons with different views so this cartoon speaks to a variety of people.

Author:  Mike Keefe lives and publishes in Denver for The Denver Post. Based on the few cartoons Ive seen he mainly creates social commentary cartoons. Mike also writes books.

Argument: The cartoons message about the issue of technology is not negative, it is simply saying that often kids are mainly exposed to computers and do not often read books. The ironic part of the cartoon is that the boy expects this foreign object to turn on when it's only a book.

Composition: The cartoon is a single frame.

Word and Image: The word and image are both used in this cartoon and rely on each other because without the visual the question posed would not be out of the ordinary. But, when combined with the visual it creates the message. Both the text and visual have equal priority.

Imagery: The artist chooses cartoon imagery of students in a class. He refers to old technology and new technology to make his point.

Tone: This cartoon is comic. The tone makes the subject seem silly to show that it is outlandish for kids to not know what books are.

Character and Setting: This cartoon is composed to 2 main characters in a classroom setting. Both characters are white, school aged, middle class, and male. They are fictional creations. The make up of the class represents the make up of the U.S.

Cultural Resonance: The cartoon explicitly refers to the popularity of personal advanced technology. There is no symbolism, its actual subjects are in the cartoon. The cartoon deals with popular objects that everyone can relate to.

Rhetoric in my Day

As I step out of my front door and make my way down the alley I look down and see an old Parliment cigerette pack, a crushed Bud Light can, and a crumbled piece of paper where all I can make out of it is some ad for Subway. I look up and see The Crystal and to the left and right of me is graffiti pasting the walls that I walk by everyday. I make it to Court St. after tripping on an old Quiznos cup, I felt like it was calling to me saying drink me!! I turn right on Court St. as I head to College Bookstore..only a few more blocks to go. I look at the car parked next to me and I see that it has a U.S. Army bumper sticker. I keep heading for the bank, trying to not get too distracted by all the rhetoric. I never realized how much there was around me. As I make my way past the Chinese restaurant I see a Kid Cudi poster. It seems that he is coming to Columbus sometime soon. Also, I see a Bluegrass BBQ poster and I think, hmm that could be interesting. As I cross the crosswalk and make my way closer to the bookstore I see that Chase bank has about a million flyers that I haven't even paid attention to before. Some add about joining an organization and others for Dance or Die at the Union. I keep walking and pass Chipotle, a smell like no other, it just pulls me in every time I walk past. Finally, I make it to the bookstore and I see they are renting textbooks on the sign outside and that you can save 50% or more. Good deal, I think as I make my way downstairs to the Art Supplies.

I never realized that I could be distracted by so many things if you just stop and look for a minute and not be in such a hurry. A five minute walk turned into a 20 minute one but it wasn't a bad thing. I got to see and learn about so many new things that I didn't even realize surrounded me.

What is Art?

Art is probably one of the hardest things to define, but if I would have to define it, I would say that it is anything that causes someone to think about it, create an emotion, or simply appreciate it. 

Some behaviors that are associated with art are emotion, thinking, taking it in, feelings, appreciation and imagination. When dealing with art, any and every emotion is possible. Art can make you feel happy, sad, curious, or guilty. It's amazing to me that looking at something can make you feel so strongly about it and sometimes you don't even know why. When looking at art you might have to take some time to take it in. You might not understand what the artist is trying to communicate, if they are trying to say anything at all, but appreciation might not come right away.

There are many responsibilities that come with art. One of the main responsibilities, in my opinion, is to preserve the art that is already around you. Future generations will appreciate it and so will you. Also, you need to give art a chance. You don't have to always like it, but you should at least try it out and understand the concept or message, if there is one. Lastly, you should try something of your own. It will feel good after you're done to have something that you made to your name. And you never know, you may actually be a really good artist.

The hidden role that art plays in life, is that it affects each and every one of us every single day whether you know it or not. It could be in a classroom, at work, or just walking to Ping. The architecture that surrounds us everyday isn't even half of the art that affects us. Daily, you could see hundreds of different pieces of art and not even realize it. So next time you're just sitting in a room or walking down a street, look around and appreciate all the art that surrounds you.