Prewriting Checklist

http://www.youtube.com/watch?v=qXHIeeLesKs

Topic:5 Hour Energy Shots, 2:30 feeling

Story: The main character is talking about how 5 hour energy shots make you feel more energized and are better for you than other drinks like coffee.

Audience: This first appeared on television in America.

Argument: This ad is telling you that 5 hour energy shots are better than coffee or other energy drinks because it contains no sugar and there is no crash afterward. Also, that it lasts 5 hours.

Composition: This is a commercial.

Word and Image: Word and image are both used and completely rely on one another.

Imagery: The actors in the video seem to be normal people in an office and not actors. This makes you feel like you can relate to them more and makes it more believable.

Tone: This commercial is in a serious tone which makes the company look like they know what they are talking about.

Character and Setting: The main character is a male, who has a good speaking voice and keeps you with the scenes behind him moving from one person to the next. They represent actual people.

Cultural Responses: This commercial is set in an office which may make you think that you only have to have an office job to take this product or might portray to them more.